New Sears TV ad

New Sears TV ad (November 17, 2008 03:46AM) johnmcd
What a great commercial. (sounds like an oxymoron)


- Does anybody know who produced it??

- Does anybody know HOW they produced it?? I LOVE the 3D effect on the videos and text with them
flying through. Very neat. Maybe Shake??
Re: New Sears TV ad (November 17, 2008 04:31AM) mcmillyonaire
I have no idea who produced it, but it most likely made with either motion or after effects, but possibly shake, I have never used shake though. Theres a tutorial on here on how to make something similar about prepping images for 3d animation which gives you the gist of what to do... someone can probably direct you to a good tutorial with a direct link.
Re: New Sears TV ad (November 17, 2008 05:45AM) Ken Stone Admin
I have two articles, movies actually, that cover this. They are the top two items in the Motion section at my web site.

Motion - Animating Photoshop Layers in Z-Space (Movie)

Ken Burns Redux - Putting Your Photos in Motion (Movie)

Re: New Sears TV ad (November 17, 2008 05:54AM) johnmcd
There goes the rest of my afternoon! I can't wait to dig in. Thanks!
Re: New Sears TV ad (November 18, 2008 03:28AM) Chris Poisson
Also easily done in AE or Combustion.

Re: New Sears TV ad (November 20, 2008 02:20PM) Luis Rafael Cosme
I would say it was done with After Effects.

Here's a little something similar I did in After Effects: []

and some titles I made as a test: []
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